Research Goal
In the modern era of time, particularly after the pandemic, there is a massive increase in stress relieving activities by physical measures. People starting to realise the relation between the importance of mental and physical health well being through Yoga. Yoga is a great way to relive stress and help oneself to build his/her mental as well as physical strenth. Inspired by this we had started our journey to develop a interactive yoga app for beginners to experts, aiming to empower people to uphold thor physical and mental health.
Target Audience
Yoga can help help everyone. According to our research, we found our ideal audience to be from age of 20 to 60 years old, with the following categories :
Beginners - with no prior knowledge and no experience
Intermediate - with some basic knowledge and a limited practise
Experts - health conscious experts with handful experience
Design Process
We have used the principles of Design Thinking, to ensure that the ap is user centric and also considered factors like feasibility and business point of view.
User Research
We have taken an online survey within our circle of friends, family, colleagues and team members for different individuals for age groups, background, etc. The goal was to get genuine users, their challenges, needs, and requirements, we used google forms to collect valuable data for our research goals.
Using the data from google form, allows us to gain meaning insights into the behaviours, aspiration, desires and motivation for the user..
Competitive Analysis
We conducted a competitive analysis, in which we compare our yoga with leading platforms likes Daily Yoga, Yoga and Yoga Studio Through this evaluation, we have ensured that our app won’t have the similar issues that the there are having and give our users a seamless and smooth experience.
User Personas
We have created 3 user personas to observe a variety of potential user data so we can have a better understanding for our user needs of every aspects and groups.
Scenarios and Storyboarding
We tried to come up with a few scenarios keeping the following reasons in mind :
Show exactly how users use the product and what they do.
See if the design works well by checking if it fits what users want and how they act.
User Flows and Information Architecture
Wire framing
Prototype
Color Scheme
Mockups -
Conclusion - Improved Teamwork and Project Management Skills through Yoga App Development
We learned to successfully collaborate as a team to develop this Yoga app. We gain very great and valuable insights for project management and teamwork. This project gives us a unique opportunity to contribute our expertise and strengthen our ability to work collaboratively on complex initiatives.
Written by - Aman Ansari
Comentarios